Articles

MAGRABi: A Legacy Since 1927, Driving Innovation Forward

Since 1927, MAGRABi has been a pioneer in eye care and eyewear, constantly evolving to set new industry standards. As we feature MAGRABi in this magazine’s first edition, we celebrate our heritage, achievements, and vision for the future. More than just a brand, MAGRABi represents a deep commitment to excellence in eye care, innovation, and customer experience.

“The success of MAGRABi is measured not just by our expansion but by the impact we have on our customers and employees. Innovation and passion drive us forward, and together, we will continue setting new benchmarks in the industry.” – Yasser Taher, CEO, MAGRABi

At the core of MAGRABi’s success are its people. Through training, leadership development, and a strong workplace culture, we empower our teams to deliver excellence every day. Our participation in the SSO Annual Event in Riyadh reinforced this commitment, allowing us to engage with industry leaders and shape the future of eye care.

With continuous expansion across the Middle East, MAGRABi is growing its presence through new store openings, advanced eye care centers, and an enhanced online platform. Our recent merger with Rivoli Vision strengthens our leadership in the optical retail industry, expanding our luxury eyewear offerings and positioning us for even greater impact in the region.

As we move forward, MAGRABi remains dedicated to pushing boundaries, enhancing customer experiences, and setting new industry standards. With innovation at our core, we continue to shape the future of eye care and eyewear, ensuring a legacy of excellence.

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